The Open for Business, Volume 2 textbook & exercise book set builds upon Volume 1 and is structured in the same general format but switches focus to China’s microeconomic issues. The thirteen lessons in Volume Two cover topics such as Chinese management practices, foreign trade initiatives, pillar industries attracting foreign capital investment, environmental protection, the Internet’s role in Chinese economy, intellectual property rights, and technology transfer.
Each lesson contains a text reading and brief background on a specific topic, followed by a vocabulary list and explanation of important terms along with a section relating to the usage of synonyms. The textbook also includes a comprehensive index of vocabulary, grammar terms, and synonyms for easy cross-referencing with the lessons. Exercises for each lesson are found in the back of the book, and offer students a chance to improve their business lexicon correctly with particular emphasis on sentence structure and reading comprehension. A "Questions and Exploration" section encourages students to perform research online and present relevant topics either orally or in writing for further discussion.
What's new in the Second Edition?
The revised second edition of Open for Business brings the book into the twenty-first century with up-to-date coverage of the most important topics for doing business in China today. Open for Business features informative essays on the latest trends in China’s burgeoning business environment, including:
>macroeconomic reforms and their effects on domestic and overseas companies
>the technology, service, and manufacturing sectors
>China's entry into the WTO
>the economic effects of the 2008 Olympics
>modern management practices, and much more.

255 x 175mm

480pp

(For this item please quote stock ID 17569)

Related Subject Areas:

Business      Business Chinese